Yesterday I saw an SUV decked out in advertizing for a bird-feeder installation company. This thing was covered in slogans, banners, and phone numbers. "We install bird-feeders!" "Give the gift that keeps on giving!" It had a big birdfeeder sticking up from the roof. Something about putting so much advertizing effort 1.) on a single car, and 2.) to sell bird-feeders, struck me as being just a bit absurd.